Three Heads

Sustainability…a word that strikes fear into the eyes of the unsure and exasperation into the eyes of the willing and able. As a recent MBA graduate of sustainable business, I find people either know what I’m talking about when I say the word sustainability or they look at me like I have three heads. I get the three heads thing a lot.

Sustainability is never achieved, it’s always a journey. One reason is because there is no true definition of the word. “Meeting the needs of today’s generation, without compromising the ability for tomorrow’s generation to meet their needs” (Brundtland Commission) is the most common definition. But this definition too is a bit vague and difficult to put into the context of daily living and doing business.

I’m not an all or nothing type of person. I believe in compromise and taking first steps that lead to others. I believe that sustainability, as in life, has different meanings for different people. Realizing the true connection in all of us is what will keep us on the right track, even if it appears we are all taking different paths.

To me, living a sustainable life is living life on purpose ,not with purpose, that’s something all together different. Living life on purpose means paying attention, changing bad habits or at least filling more of your life’s space with newer and better habits. So I ask you to live your life on purpose, pay attention and realize the control you have over the choices you make. Live your life well, live it proud, you know what that means.

Best All-Ways
Tamara